Possible Solution - Does Your Banner Load Quickly?

A banner that loads too slowly onto the screen is a waste of time and money. A banner must be seen to work. If you use a lot of graphics and animation you may be losing a large percentage of your viewers.

Characteristics that make banner load too slowly are:

• Heavy use of graphics
• Using animation
• Not compressing the banners properly
• Using too many colors, which make it harder for the graphic to compress
• Hosting the banner with a slow host or website

Your banner should ideally be around12k or less, and make sure to place your banner on a fast host or website.